Guides

Guides for makers

How to prepare a launch, and where to list a product. Every guide names its sources and the date each one was checked.

Launch playbook

Preparing a launch, the week itself and what comes after.

  1. After the launch: turning launch-week visitors into users

    What to do in the weeks after a launch: follow-ups, product updates, badges and links that help, measuring by source, and when to launch again.

  2. How to launch a product in 2026: the complete guide

    A plain, step-by-step guide to launching software or a website in 2026: what a launch can and cannot do, how to prepare, where to post and what to do after.

  3. Launch week plan: what to do each day of a weekly launch

    A day-by-day plan for a seven-day launch: the first 48 hours, when ranks appear, second waves, follow-ups and the wrap-up, with times for every zone.

  4. Launching a website, not an app: content sites, shops and service businesses

    Content sites, online shops and service businesses can launch too. What to show, which platforms accept websites, and what to measure after launch week.

  5. Pre-launch checklist: what to fix before launch day

    A four-week pre-launch checklist for makers: product, site speed, link previews, tracking, your list of people to tell, and the launch page itself.

  6. Writing a launch page: name, tagline, description, images and first comment

    How to write each part of a launch listing so people understand it in five seconds: the name, tagline, description, images and the maker's first comment.

Where to launch

Places to list a product, and what each one asks of you.

  1. Is Product Hunt worth it in 2026? What the data says

    189,478 launches and 4% featured in 2026: Product Hunt's numbers, what featured and unfeatured launches get, makers' conversion reports, and who it still suits.

  2. Paid launch platforms: what fast-tracks, featured slots and pay-to-rank really buy

    What launch platforms charge for in 2026, from $9 audits to $99-a-month featured slots, what each actually buys, and seven questions to judge any offer.

  3. Product Hunt alternatives in 2026: an honest comparison of 15 launch platforms

    15 places to launch in 2026, compared on how they work, price, what you get, traffic (Similarweb, Oct 2026) and who each one suits. Prices checked 9 Nov 2026.

  4. Product Hunt vs BetaList: launch day or early testers?

    Product Hunt is for live products; BetaList is for startups in beta or just launched. How each works in 2026, what it costs, and how to use both in order.

  5. Product Hunt vs Show HN: which one fits your launch?

    Product Hunt and Show HN compared on format, rules, audience, traffic reports and paid options, with advice on which suits your product and how to do both.

Guides for makers · Every Debut